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Learn what the essence of marketing automation is and how it can help your business gain a competitive advantage and win new customers. Marketing automation - what is it? I'm sure you're familiar with this pattern: first, you try to

If you’ve ever considered building a website, chances are you’ve come across WordPress at some point. Since its inception in 2003, WordPress has grown rapidly, taking over the lion’s share of the global CMS market, and quickly becoming the platform

In a time when almost all businesses are present on social media, is it still worth bothering with a topic like business websites? Of course, it is! A well-designed company website has undeniable benefits. First of all, a company's own

The E-commerce market across the world, Poland included, constantly thrives, and there are no visible signs of it slowing down in years to come. Given the situation, creating a shop online is no longer an option, but a necessity. Have

In the history of the World Wide Web, there was never a better time to build a website and make a huge profit out of it. The competition out there is fierce, but so is the demand. According to several

In today’s digital age, it’s not enough that you have a solid, reliable business that delivers. It’s not even sufficient to simply have an online presence either. What your company needs for optimal functioning, is a responsive, immersive, visually appealing

There is no doubt that business cards are a great way to advertise your company. And yet, sadly, 88% of them sooner or later end up in trash cans. That’s because the practice of networking and attracting clients has changed

Do you know that user experience is crucial for the success of WordPress sites? It takes 50 milliseconds for an audience to decide if they like your page. Visitors' judgment directly impacts whether they become your loyal customers. Site owners

A huge number of WordPress SEO plugins allow you to enhance your website’s visibility. Two of them deserve special attention, especially when you want to promote your website in Google – Yoast SEO and Rank Math SEO. Both these WordPress

No matter if you are a new small business owner, influencer, NGO, or maybe you have an up and running e-commerce activity, at some point you will want to establish or increase your online presence. It’s time to build a

Back in 2008, a furious row broke out among industry veterans as someone was trying to lay claim to the term "SEO." This individual had filed with the US Patent and Trademark Office, claiming that he had been the first

SLAs in Brief The service level agreement, or SLA, is designed to outline the level of service a vendor must provide to a client or customer. The document should be detailed and comprehensive, delivering information based on what kind of services will